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Basics Advertising o1: Copywriting The Creative Process of Writing text for Advertisements or Publicity Material

By: Material type: TextLanguage: English Publication details: A.V.A. 2008 SwitzerlandDescription: 175ISBN:
  • 9782940373680
Subject(s): DDC classification:
  • 659 BOW
Summary: 1. Writing With Purpose 2. Understanding Your Product 3. Knowing Your Audience 4. Mastering The Language 5. Sharpening Your Style 6. Rules And Restrictions 7. Creating Effective Copy 8. Advertising Around The World
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Holdings
Cover image Item type Current library Home library Collection Shelving location Call number Materials specified Vol info URL Copy number Status Notes Date due Barcode Item holds Item hold queue priority Course reserves
Books School of Fashion Technology 659 BOW (Browse shelf(Opens below)) 25% Available (not for issue) SOFT-BK-5002
Books School of Fashion Technology 659 BOW (Browse shelf(Opens below)) Available (not for issue) 001537 SOFT-BK-1537
Books School of Fashion Technology 659 BOW (Browse shelf(Opens below)) Available (not for issue) 000511 SOFT-BK-511

1. Writing With Purpose
2. Understanding Your Product
3. Knowing Your Audience
4. Mastering The Language
5. Sharpening Your Style
6. Rules And Restrictions
7. Creating Effective Copy
8. Advertising Around The World

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