Writing for the fashion business

Everett Juith

Writing for the fashion business - New York Fairchild Books Inc. 2008 - 604

• 1: Writing in the fashion environment
• Effective fashion communications
• The writing process
• 2: Fashion journalism
• Writing for newspapers
• Writing for magazines
• Writing for broadcast media
• 3: Fashion promotion communication
• Writing for advertising
• Writing for public relations
• Writing for new media
• 4: Other forms of fashion writing
• Scholarly writing
• Writing books
• Writing business communications
• Writing employment messages



9781563674396


Witting Skills

808 SWA