Marketing to the New Majority: Strategies for a Diverse World (Record no. 46559)

MARC details
000 -LEADER
fixed length control field 00538nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220531s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number MAR / BUR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Burgos, D. / Mobolade, O.
9 (RLIN) 84629
245 ## - TITLE STATEMENT
Title Marketing to the New Majority: Strategies for a Diverse World
250 ## - EDITION STATEMENT
Edition statement 1ST
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. UK
Name of publisher, distributor, etc. Palgrave Macmillan
Date of publication, distribution, etc. 2011
300 ## - PHYSICAL DESCRIPTION
Extent 1
542 ## - INFORMATION RELATING TO COPYRIGHT STATUS
Copyright holder 15-03-2017
551 ## -
-- Commerce
-- Non-grant--C
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 84630
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
d 2016-2017
f 10449
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Vendor Cost, normal purchase price Total Checkouts Total Holds Full call number Barcode Date last seen Cost, replacement price Bill Date Koha item type Original Barcode
          Shri Siddhivinayak Mahila Mahavidyalaya Shri Siddhivinayak Mahila Mahavidyalaya 30/03/2017 Classic Book 695.00   1 658.802/MAR/BUR/B/21420 SSMM-BK-21420 06/08/2022 695.00 06/08/2022 Books 10021420