Marketing Communication Principles and practice (Record no. 5128)

MARC details
000 -LEADER
fixed length control field 00351nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220524s9999 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Richard Varey
9 (RLIN) 2993
245 ## - TITLE STATEMENT
Title Marketing Communication Principles and practice
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Routledge - Taylor & Francis Group
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
9 (RLIN) 2994
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 397
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Cost, replacement price Bill Date Koha item type Original Barcode
        School of Fashion Technology School of Fashion Technology 30/01/2001 1784.47   658.8 SOFT-BK-396 08/07/2022 1784.47 08/07/2022 Books 000396