Marketing Management : A Value Creation Process (Record no. 7645)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00375nam a2200145Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220524s9999 xx 000 0 und d |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dubois P. L. & Jolibert A. |
| 9 (RLIN) | 8018 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management : A Value Creation Process |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Palgrav Macmillan |
| Date of publication, distribution, etc. | 2007 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| 9 (RLIN) | 8019 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 1441 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Vendor | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Bill Date | Koha item type | Original Barcode |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| School of Fashion Technology | School of Fashion Technology | 22/07/2011 | Pankaj Pub. Int | 3107.22 | 658.8 | SOFT-BK-3262 | 08/07/2022 | 2485.78 | 08/07/2022 | Books | 003262 |