Advertising And Promotion (Record no. 84443)

MARC details
000 -LEADER
fixed length control field 00515nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230125s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0-07-047382-X
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number BEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Belch G E
9 (RLIN) 107225
245 ## - TITLE STATEMENT
Title Advertising And Promotion
250 ## - EDITION STATEMENT
Edition statement 5th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2001
Name of publisher, distributor, etc. Tata McGraw Hill
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 795p
500 ## - GENERAL NOTE
Keywords advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Advertising
9 (RLIN) 107226
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Belch G E & Belch M A
9 (RLIN) 107227
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
b 52
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Vendor Cost, normal purchase price Bill number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Bill Date Koha item type Original Barcode
        Smt. Hiraben Nanavati Institute of Management & Research for Women Smt. Hiraben Nanavati Institute of Management & Research for Women 17/07/2002 Mehta book supplier 350.00 41   659.1 BEL B03197 HIMR-BK-3197 25/01/2023 298.00 08/07/2002 Books B03197