Brand Management (Record no. 84780)

MARC details
000 -LEADER
fixed length control field 00529nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230125s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-*93-5062-174-5
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827
Item number VER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Verma H V
9 (RLIN) 107950
245 ## - TITLE STATEMENT
Title Brand Management
Remainder of title Text and Cases
250 ## - EDITION STATEMENT
Edition statement 3rd ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 2013
Name of publisher, distributor, etc. Excel Books
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 814p
500 ## - GENERAL NOTE
Keywords Brand Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing Management
9 (RLIN) 107951
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Verma H V
9 (RLIN) 107950
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
b 92
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Vendor Cost, normal purchase price Bill number Total Checkouts Full call number Barcode Date last seen Cost, replacement price Bill Date Koha item type Original Barcode
        Smt. Hiraben Nanavati Institute of Management & Research for Women Smt. Hiraben Nanavati Institute of Management & Research for Women 29/10/2013 Pritam Book Centre 370.00 8688   658.827 VER B12223 HIMR-BK-12223 25/01/2023 278.00 24/10/2013 Books B12223