Strategic Marketing Communicaitons (Record no. 89965)

MARC details
000 -LEADER
fixed length control field 00508nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230125s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0 7494 2013 8
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number SMI/BER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Smith P
9 (RLIN) 112945
245 ## - TITLE STATEMENT
Title Strategic Marketing Communicaitons
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 1997
Name of publisher, distributor, etc. Kogan Page
Place of publication, distribution, etc. London
300 ## - PHYSICAL DESCRIPTION
Extent 290p
500 ## - GENERAL NOTE
Keywords Advertising
500 ## - GENERAL NOTE
Keywords Strategic marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Smith P; Berry C & Paulford A
9 (RLIN) 112946
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Vendor Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Date last checked out Cost, replacement price Bill Date Koha item type Original Barcode
        Smt. Hiraben Nanavati Institute of Management & Research for Women Smt. Hiraben Nanavati Institute of Management & Research for Women 10/10/1997 System sales 795.00 1 658.802 SMI/BER B00511 HIMR-BK-511 27/11/2025 20/11/2025 795.00 10/10/1997 Books B00511