Strategic Marketing Management (Record no. 92689)

MARC details
000 -LEADER
fixed length control field 00574nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230125s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 81-85617-59-7
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.802
Item number WIL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wilson R M S
9 (RLIN) 114960
245 ## - TITLE STATEMENT
Title Strategic Marketing Management
250 ## - EDITION STATEMENT
Edition statement 1st ed
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Date of publication, distribution, etc. 1995
Name of publisher, distributor, etc. Viva publication
Place of publication, distribution, etc. Mumbai
300 ## - PHYSICAL DESCRIPTION
Extent 644p
500 ## - GENERAL NOTE
Keywords Strategic marketing ,MKT
500 ## - GENERAL NOTE
Keywords Marketing strategies;Strategic marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wilson R M S & Gilligan C
9 (RLIN) 114961
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Vendor Full call number Barcode Date last seen Bill Date Koha item type Original Barcode
Withdrawn 2022-23       Smt. Hiraben Nanavati Institute of Management & Research for Women Smt. Hiraben Nanavati Institute of Management & Research for Women 20/12/2001 Satya Gilani 658.802 WIL DB0650 HIMR-DB-650 25/01/2023 31/12/2001 Donated Book DB0650