Foundations of Advertising (Record no. 93564)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00582nam a2200229Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230302173048.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230125s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-93-5202-358-5 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | CHU |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author | Chunawalla S A |
| 245 ## - TITLE STATEMENT | |
| Title | Foundations of Advertising |
| Remainder of title | Theory and Practice |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Ed. 8th |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2015 |
| Name of publisher, distributor, etc. | Himalaya Publishing House |
| Place of publication, distribution, etc. | Mumbai |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 612p |
| 500 ## - GENERAL NOTE | |
| Keywords | advertising<br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | advertising |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Chunawalla S A |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| b | 143.75 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Vendor | Net Price | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Actual Price | Bill Date | Koha item type | Original Barcode |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 13/08/2015 | Himalaya publishing house | 575.00 | A000016 | 659.1 CHU B13797 | HIMR-BK-13797 | 25/01/2023 | 431.25 | 13/06/2015 | Books | B13797 | |||||
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 13/08/2015 | Himalaya publishing house | 575.00 | A000016 | 659.1 CHU B13798 | HIMR-BK-13798 | 25/01/2023 | 431.25 | 13/06/2015 | Books | B13798 |
