Beyond Advertising (Record no. 94512)

MARC details
000 -LEADER
fixed length control field 00535nam a2200217Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230426031037.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230125s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788126563418
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1
Item number WIN
100 ## - MAIN ENTRY--PERSONAL NAME
Author Wind Y
245 ## - TITLE STATEMENT
Title Beyond Advertising
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2016
Name of publisher, distributor, etc. Wiley India (p) Ltd
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 261p
500 ## - GENERAL NOTE
Keywords advertising<br/>
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element advertising
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Wind Y & Hays C F
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
b 185.69
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Vendor Net Price Bill number Total Checkouts Full call number Barcode Date last seen Actual Price Bill Date Koha item type Original Barcode
        Smt. Hiraben Nanavati Institute of Management & Research for Women Smt. Hiraben Nanavati Institute of Management & Research for Women 09/02/2017 Suyog Enterprises 599.00 SE/SI/3712   659.1 WIN B15011 HIMR-BK-15011 25/01/2023 413.31 27/01/2017 Books B15011