Modern Marketing (Record no. 94617)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00594nam a2200217Ia 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230502164947.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230125s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788121916974 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | PIL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Author | Pillai R S N |
| 245 ## - TITLE STATEMENT | |
| Title | Modern Marketing |
| Remainder of title | Principles and Practices |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Date of publication, distribution, etc. | 2016 |
| Name of publisher, distributor, etc. | S. Chand & Company Ltd. |
| Place of publication, distribution, etc. | New Delhi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 594p |
| 500 ## - GENERAL NOTE | |
| Keywords | Marketing Management<br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Pillai R S N & Bagavathi |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| b | 139.5 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Vendor | Net Price | Bill number | Total Checkouts | Full call number | Barcode | Date last seen | Actual Price | Bill Date | Koha item type | Original Barcode |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 23/02/2017 | Suyog Enterprises | 450.00 | SE/SI/3790 | 658.8 PIL B15288 | HIMR-BK-15288 | 25/01/2023 | 310.50 | 22/02/2017 | Books | B15288 | |||||
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 23/02/2017 | Suyog Enterprises | 450.00 | SE/SI/3790 | 658.8 PIL B15289 | HIMR-BK-15289 | 25/01/2023 | 310.50 | 22/02/2017 | Books | B15289 | |||||
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 23/02/2017 | Suyog Enterprises | 450.00 | SE/SI/3790 | 658.8 PIL B15290 | HIMR-BK-15290 | 25/01/2023 | 310.50 | 22/02/2017 | Books | B15290 | |||||
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 23/02/2017 | Suyog Enterprises | 450.00 | SE/SI/3790 | 658.8 PIL B15291 | HIMR-BK-15291 | 25/01/2023 | 310.50 | 22/02/2017 | Books | B15291 | |||||
| Smt. Hiraben Nanavati Institute of Management & Research for Women | Smt. Hiraben Nanavati Institute of Management & Research for Women | 23/02/2017 | Suyog Enterprises | 450.00 | SE/SI/3790 | 658.8 PIL B15292 | HIMR-BK-15292 | 25/01/2023 | 310.50 | 22/02/2017 | Books | B15292 |
