Case Studies In Marketing : The Indian Context (Record no. 95073)

MARC details
000 -LEADER
fixed length control field 00633nam a2200241Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230417140915.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 230125s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789387472310
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number SRI
100 ## - MAIN ENTRY--PERSONAL NAME
Author Srinivasan R
245 ## - TITLE STATEMENT
Title Case Studies In Marketing : The Indian Context
250 ## - EDITION STATEMENT
Edition statement 7th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2018
Name of publisher, distributor, etc. PHI Learning
Place of publication, distribution, etc. New Delhi
300 ## - PHYSICAL DESCRIPTION
Extent 382p
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Volume/sequential designation 1
500 ## - GENERAL NOTE
Keywords Case Studies in Marketing Management;Case Studies;Marketing Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Srinivasan R
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
b 138.6
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Vendor Net Price Bill number Total Checkouts Full call number Barcode Date last seen Actual Price Bill Date Koha item type Original Barcode
        Smt. Hiraben Nanavati Institute of Management & Research for Women Smt. Hiraben Nanavati Institute of Management & Research for Women 12/12/2019 Forward Books 495.00 11140   658.8 SRI B18919 HIMR-BK-18919 25/01/2023 356.40 18/01/2018 Books B18919