Normal view
MARC view
- Swaminathan Vanitha
Entry Personal Name
001 - CONTROL NUMBER
- control field: 216362
003 - CONTROL NUMBER IDENTIFIER
- control field: OSt
005 - DATE AND TIME OF LATEST TRANSACTION
- control field: 20260119043530.0
008 - FIXED-LENGTH DATA ELEMENTS
- fixed length control field: 260119|| aca||aabn | a|a d
040 ## - CATALOGING SOURCE
- Original cataloging agency: OSt
- Transcribing agency: OSt
100 ## - HEADING--PERSONAL NAME
- Personal name: Swaminathan Vanitha
- Personal name: Parameswaran Ambi M.G.
- Personal name: Jacob Isaac C
670 ## - SOURCE DATA FOUND
- Source citation: Work cat.: (OSt)369911: Keller Kevin Lane 216361, Strategic Brand Management: Building Measuring and Manageing Brand Equity, 2022