Fashion Forecasting

By:

Brannon Evelyn L

Material type: Text

TextLanguage: English Publication details: Fairchild Books 2010 LondonEdition: 3rdDescription: 462ISBN:

9781563678202

Subject(s):

Fashion Design

DDC classification:

746.92 BRA

Summary: •Preface The Fashion Forecasting Process •PART ONE – FORECASTING FRAMEWORKS Introducing Innovation The Direction of Fashion Change Cultural Indicators •PART TWO – FASHION DYNAMICS Color Forecasting Textile Development The Look : Design Concepts & Style Directions •PART THREE MARKETPLACE DYNAMICS Consumer Research Sales Forecasting •PART FOUR – FORECASTING AT WORK Competitive Analysis Presenting the Forecast

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Notes	Barcode
Books	School of Fashion Technology	746.92 (Browse shelf(Opens below))	Available (not for issue)	003247	SOFT-BK-3247

•Preface
The Fashion Forecasting Process
•PART ONE – FORECASTING FRAMEWORKS
Introducing Innovation
The Direction of Fashion Change
Cultural Indicators
•PART TWO – FASHION DYNAMICS
Color Forecasting
Textile Development
The Look : Design Concepts & Style Directions
•PART THREE MARKETPLACE DYNAMICS
Consumer Research
Sales Forecasting
•PART FOUR – FORECASTING AT WORK
Competitive Analysis
Presenting the Forecast

There are no comments on this title.

to post a comment.

Click on an image to view it in the image viewer