TY  - BOOK
AU  -  Ries A.
AU  -  Ries A. & Ries L.
TI  - War In Boardroom: Why Left -Brain Management And Right -Brain Marketing Don't See Eye - To - Eye - And  What To Do About It
SN  - 9780061669194
U1  - 658 
PY  - 2009///
PB  - Harper Collins
ER  -