00753nam a2200193Ia 4500 20260312120433.0 220524s9999 xx 000 0 und d 9782940373680 eng 659 BOW Bowdery Rob 217079 Basics Advertising o1: Copywriting The Creative Process of Writing text for Advertisements or Publicity Material A.V.A. 2008 Switzerland 175 1. Writing With Purpose 2. Understanding Your Product 3. Knowing Your Audience 4. Mastering The Language 5. Sharpening Your Style 6. Rules And Restrictions 7. Creating Effective Copy 8. Advertising Around The World Advertising 217080 101 BK 6167 6167 0 0 ddc 0 0 SOFT SOFT 2010-04-02 Pankaj Pub.International 1174.65 7 659 BOW SOFT-BK-511 2025-02-17 00:00:00 2025-02-11 1174.65 2022-07-08 BK 000511 0 0 ddc 0 0 SOFT SOFT 2013-10-14 Pankaj Pub. International 1882.96 8 659 BOW SOFT-BK-1537 2025-01-13 00:00:00 2025-01-08 1468.71 2022-07-08 BK 001537 0 0 ddc 0 0 SOFT SOFT 2026-03-02 Design Book Studio 2323.69 367 0 659 BOW SOFT-BK-5002 2026-03-10 12:10:01 25% 3098.26 2026-02-23 BK