TY  - BOOK
AU  - McCarthy D J
AU  - McCarthy D J & Minichiello R J
TI  - Business policy and strategic management
U1  - 658.4012 
PY  - 1996///
CY  - New Delhi
PB  - AITBS Publication
KW  - Management
N1  - BPSM,Strategic management; BPSM
ER  -