00450nam a2200169Ia 4500008004100000020002200041041000800063082001500071100001700086245005000103250001100153260003500164300000900199500003000208650002500238700001700263230125s9999 xx 000 0 und d a978-81-203-3543-1 aeng a658.8bSRI aSrinivasan R aCase Studies In MarketingbThe Indian Context a4th ed c2009bPrentice HallaNew Delhi a352p acase studies in marketing aMarketing Management aSrinivasan R