TY  - BOOK
AU  - ICFAI
AU  - ICFAI
TI  - Case Studies in Services Marketing : Vol 1
SN  - 8189410105
U1  - 658.8 
PY  - 2006///
CY  - Hyderabad
PB  - ICFAI publication
KW  - Marketing Management
N1  - Services marketing;ICFAI Case Studies
ER  -