TY  - BOOK
AU  - Burns A C
AU  - Burns A C & Bush R F
TI  - Marketing Research
SN  - 81-317-0937-X
U1  - 658.838 
PY  - 2007///
CY  - New Delhi
PB  - Pearson Education
KW  - Marketing Management
N1  - Marketing research
ER  -