00375nam a2200157Ia 4500008004100000020001800041041000800059082001500067100001100082245002300093260003200116300000900148500001400157650002500171700002100196230125s9999    xx            000 0 und d  a0-07-052726-1  aeng  a658.8bRIE  aRies A  aMarketing War Fare  c1986bMcGraw-HillaNew York  a222p  amarketing  aMarketing Management  aRies A & Trout J