00464nam a2200193Ia 450000500170000000800410001702000180005804100080007608200170008410000120010124500410011325000120015426000340016630000090020044000060020950000160021565000150023170000240024620230421172933.0230125s9999 xx 000 0 und d a9788120351769 aeng a658.827bTRO aTrott S aBrand Equity : An Indian Perspective a1st Ed. c2016bPHI LearningaNew Delhi a219p v1 aManagement  aManagement aTrott S & Sople V V