TY  - BOOK
AU  - Srinivasan R
AU  - Srinivasan R
TI  - Case Studies In Marketing : The Indian Context
SN  - 9789387472310
U1  - 658.8 
PY  - 2018///
CY  - New Delhi
PB  - PHI Learning
KW  - Management
N1  - Case Studies in Marketing Management;Case Studies;Marketing Management
ER  -