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101.
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10 principles of Good Advertising by
Material type:  Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Vivays Pub. 2012
Availability: Items available for loan: School of Fashion Technology (1)Call number: 659.
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102.
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Advertising Menswear : Masculinity & Fashion in the British�. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Bloomsbury 2015
Availability: Items available for loan: School of Fashion Technology (1)Call number: 659.
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103.
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Basics Advertising 03 Ideation by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Switzerland AVA Publishing 2011
Availability: Items available for loan: School of Fashion Technology (1)Call number: 659 MAH.
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104.
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100 Ideas That Changed Advertising by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: London Laurence King Publishing 2015
Availability: Items available for loan: School of Fashion Technology (1)Call number: 659 VEK.
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105.
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Promo A South - Asian Perspective by Series: ; 2
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Delhi Cengage Learning 2017
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (2)Call number: 659.1 O/G B17461, ...
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106.
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Advertising And Brand Building : Principles And Case Studies by Series: ; 1
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi New Century Publications 2012
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (1)Call number: 659.1 PON B18128.
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107.
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Foundations of Advertising Theory and Practice by
Edition: Ed. 8th
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Mumbai Himalaya Publishing House 2015
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (2)Call number: 659.1 CHU B13797, ...
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108.
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Advertising by
Edition: 4th ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Tata McGraw Hill 1978
Availability: Not available: Smt. Hiraben Nanavati Institute of Management & Research for Women: Withdrawn (1).
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109.
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Advertising Management by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Prentice Hall 1977
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (1)Call number: 659.1 AAK/MYE DB0131.
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110.
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Where the suckers moon : An advertising story by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York Konpf publication 1994
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (2)Call number: 659.1 ROT B00740, ...
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111.
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Roses have throns-An anecdotal jurney through the wrold of advertising by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Rupa & Co. Publisher 2002
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (1)Call number: 659.1 PAU B03787.
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112.
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Ogilvy On Advertising by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New York Vintage Books A Division of Random House 1995
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (3)Call number: 659.1 OGI B02745, ...
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113.
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Kleppner's Advertising Procedure by
Edition: 16th ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Pearson Education 2008
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (1)Call number: 659.1 LAN/KIN B06832.
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114.
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Jahiraticah Jag by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Mumbai Mauj Prakashan 2007
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (1)Call number: 659.1 BHA B05884.
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115.
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Integrated Marketing Communications by
Edition: 1st ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Pune Everest Publishing house 2012
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (4)Call number: 659.1 KUL B11102, ...
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116.
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Foundations of Advertising Theory and Practice by
Edition: 7th ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Pune Himalaya Publishing House 2010
Availability: Not available: Smt. Hiraben Nanavati Institute of Management & Research for Women: Withdrawn (1).
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117.
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Advertising, Sales and Distribution Management by
Edition: 8th ed
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: Pune Everest Publishing house 2002
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (3)Call number: 659.1 SAR B07366, ... Not available: Smt. Hiraben Nanavati Institute of Management & Research for Women: Withdrawn (10).
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118.
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Advertising, marketing and sales management by
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Deep and Deep Publisher 2005
Availability: Not available: Smt. Hiraben Nanavati Institute of Management & Research for Women: Withdrawn (1).
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119.
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Advertising on the Internet Let Your Fingers Do The Talking by
Edition: 1st Ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: New Delhi Atlantic publication 2001
Availability: Items available for loan: Smt. Hiraben Nanavati Institute of Management & Research for Women (1)Call number: 659.1 HAR B02827.
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120.
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Advertising Copywriting by
Edition: 6th Ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Language: English
Publication details: U.S.A. NTC Business Books Publisher 1991
Availability: Not available: Smt. Hiraben Nanavati Institute of Management & Research for Women: Reference (1).
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