Images Yearbook 2007: India Only Handbook on the Business of Fashion Vol.IV.No.1.
Material type:
TextLanguage: English Publication details: 2007Description: 468Subject(s): DDC classification: - 687
| Item type | Current library | Call number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|
| Books | School of Fashion Technology | 687 (Browse shelf(Opens below)) | Available (not for issue) | 003529 | SOFT-BK-3529 |
Section 1 Yearbook Staple
Chapter 1 Segment Watch
Chapter 2 Virtual Tour
Chapter 3 Fashion & Retail Schools
Chapter 4 Designer Weaves/Profiles
Chapter 5 Brand Papers
Chapter 6 Topical Affair
Section 2 Research & Report
Chapter 1 India Apparel Market
Chapter 2 Global Context
Chapter 3 Modern Retail
Chapter 4 Visual Merchandising
Section 3 Retrospection & Analysis
Chapter 1 Strategic Design in India
Chapter 2 Heritage India
Chapter 3 Fashionable India
Chapter 4 India Fashion Weeks
Section 4 Fashion Strategies & Marketing
Chapter 1 The 21st-century Organization
Chapter 2 Of Scale & Success
Chapter 3 Luxury in 2007 & Beyond
Chapter 4 Dark Horse in the Making
Section 5 Fashion Redefined
Chapter 1 Fashion in the Store
Chapter 2 Lifestyle Spaces
Chapter 3 Clothing for Habits
Section 6 Fashion Vaudeville
Chapter 1 Trends
Chapter 2 Fashion Photographers
Section 7 Fashion Communication & Presentation
Chapter 1 What’s in a Brand
Chapter 2 The Paradox of Collective Individuality
Chapter 3 Marketing to the Affluent Class
Chapter 4 Advertising Campaigns
Chapter 5 Ad Campaigns 2006
Section 8 Thinking Cap
Chapter 1 Frankspeak
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