000 00514nam a2200169Ia 4500
008 230718s9999 xx 000 0 und d
020 _a9780743249386
041 _aeng
082 _a658.8'27
_bAAK
100 _aAaker D.A.
_9107990
245 _aBrand Portfolio Strategy
_bCreating Relevance Differentiation, Energy, Leverage And Clarity
260 _c2004
_bFree Press
300 _a348
365 _cRs.
_b982.00
700 _aAaker D.A.
_9107990
906 _dO:0124330-Oct-2010B:557428-Sep-2010
_cGENRL
_b245.5
999 _c326315
_d326315