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| 041 | _aeng | ||
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_a659.1 _bCLO |
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| 100 |
_aClow K E _9110421 |
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| 245 | _aIntegrated Advertising, Promotion, and Marketing Communications | ||
| 250 | _a2nd ed | ||
| 260 |
_c2004 _bPrentice Hall _aNew Delhi |
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| 300 | _a538p | ||
| 500 | _aadvertising | ||
| 650 | _aAdvertising | ||
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_aClow K E & Baack D _9110422 |
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